How You Can Succeed With Periscope MarketingOne of the best social media sites out there is Periscope. Millions of folks register for it each day, and many more are existing users. Therefore, it is a great tool for a business' marketing strategy. Keep reading to discover how.
Before you begin to use Periscope for marketing, consider if you really have the time to pull it off. You'll need someone to post at least once per day, and then you'll need to include other features such as a Promotions tab or polls. The only way to profit through a campaign such as this is with constantly updated content, but do you have the time?
Think about why your page exists. Are you simply trying to get the word out about your company and new products? Or, is the page functioning as a forum for better communication with your customers? Once you have a clear picture of what you want your page to do, you can begin working on your marketing goals.
If you have a follower complaining on your Periscope page, try your best to resolve the issue publicly. This will let others know that you are a reputable business and will handle all of your obligations. If you cannot resolve a dispute with a customer publicly, try handling it in private.
Post something every day on your Periscope page. Probably the single most effective way to boost your Periscope marketing is to be an active participant on Periscope. That means writing new posts, sharing new ideas, and passing on interesting things from around the web. The more active you are, the more opportunity there is for people to see your page.
If you want to interact with your customers then you need to reply to the things they say to you on Periscope. It is important to monitor your wall daily and to check out @ messages for your brand as well. Make sure to respond to both positive and negative feedback.
Offer something that is unique when someone "Likes" your Periscope page. Likes can draw new attention to your page. Think about a good reward to offer when someone likes your page. It could be a sweepstakes or something that every person gets. If someone sees a chance to get something of value, they will see this be more likely to click that button.
Only put professional pictures on your Periscope. These are a great way to show off your business. If you decide to post personal photos, be sure they aren't offensive in any way, and be sure and take those photos with a high quality camera.
Keep track of how your page is doing. Monitor your Periscope page's traffic. What sort of posts and content seem to get the most attention from your customers? Take note of what really seems to interest people and what doesn't. Keep track of this information so that you can better plan for the future.
Figure out the best time for your Periscope posts. You will get more attention for your updates if you post them when your subscribers are checking Periscope. You could for instance share updates around noon if your subscribers are likely to check Periscope during their lunch break or share your updates during the evening.
As you can see, Periscope marketing isn't that hard once you understand what you're doing. Make sure to use the tips you just read consistently so that you can demonstrate to your customers that you're serious about your business. Soon you'll wonder why you ever tried to market your business without Periscope.